Why Ruiyi exists.

What we are

Ruiyi Timepieces designs mechanical watches in Meizhou, Guangdong, and has them assembled by partner ateliers we work with directly. Every reference is a self-winding automatic with a movement you can see through an exhibition back, and four of the ten are fully skeletonized. The collection runs from a $169.00 three-hand classic to a $969.00 flagship skeleton.

What we are not

• Not Swiss. We are a Chinese watch house and we say so. Anyone selling you a “Swiss” watch at these prices is telling you a story.
• Not a heritage maison. We are new. The watches are new. What they have going for them is how they are built, not a founding date.
• Not a luxury markup machine. We design, QC and ship directly. The price reflects the watch, not a boutique on a boulevard.

How each watch is built

Design happens here in Meizhou: the dials, the proportions, the straps, the details you will actually touch. Assembly happens in our partner ateliers, and every watch is checked again before it ships – case and glass inspected, movement running and timed, strap and buckle fitted, then boxed with its pouch, cloth and warranty card.

How we sell

Direct, worldwide, in USD. You place an order request, we confirm stock by email within one working day, and you receive a secure card/PayPal link. If anything is wrong when it arrives, the 30-day return and the 24-month movement warranty are both real and both written down in plain English.

If you are choosing between references, message us on WhatsApp – we will answer like watch people, not like a sales desk.